Instagram is a smartphone app that lets users snap and upload pictures and edit them quickly using special filters as well as a unique tilt-shift feature (3-D effect) that sets them apart from other apps. The app has grown in popularity faster than other mobile apps and is most likely the reason the customer in line next to you at Starbuck’s is taking a shot of their pastry display for no apparent reason. Instagram is addictive , and has millions of iPhone and Android users who are addicted. And wherever the masses go your company should be following.
If you’re the CEO of your company , or the person in charge of branding and social media, you should have access to these reasons Instagram is the best choice for your business:
1. Instagram is Instantaneous
You don’t have to wait until you return to your office buy instagram views or at home to take full advantage of Instagram for brand building. With the app on your iPhone or Android to take the photo, edit to upload, then post a comment (remember that you must use hashtag keywords) and then share it the post on your profile in seconds.
2. No Duplicate Accounts Needed
As opposed to Facebook like Google+ where you’re required to create a long personal profile prior to being able to make a page for your business, you are allowed to start as an individual brand on Instagram without any consequence. It’s a relatively simple set up process.
3. Everyone Has an Inner-Photographer
Many business owners are confused when it comes to using social networks to expand their customer base , for the majority of the time because they don’t have a way with words or understand how to develop their creativity for content marketing. But everyone likes taking photos and, let’s face it – virtually everyone feels like we have a talent behind the camera. Although darkroom results usually prove otherwise, the ease and quality editing that is possible with Instagram could transform you into The Herb Ritts to the marketing of your product or service’s content.
4. It Makes Your Brand Look Interesting
This is one of the best things about using Instagram to showcase your products or services. Filters on Instagram make office supply suppliers, garbage removal service even online marketers look stylish. Utilize Instagram to promote your product/service and even your company’s culture by taking candid office moments. Instagram albums add personality to companies in ways that no other sharing network has achieved until now.